Marketing Tool Idea for Real Estate Professionals



Video Email

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Use a Monthly Email Video Newsletter of Current Market Trends

See an Example of What a Video Email Could Look Like
Of Course, It would be your video of Market Trends, Newsletter, etc.. and your template With Name, Phone Number, Email, Website, etc..

If you are in the real estate business there is a new tool available that can greatly help you with your marketing efforts. As you know video is a huge tool to help with the selling of houses on the Internet. There is nothing a like a potential buyer getting to preview a house via online video before wasting their and your time driving to look at a several different houses they have no interest in buying. Online video and real estate is a super powerful tool, but it can be more powerful! How? Email video marketing with tracking so you know when someone views the video and forwards the email message on to someone else.

There is an easy way, a hard way, and some not too smart ways.
Easy Way
The easy way is to partner with a professional company that takes care of all the details for you and makes it easy and cost effective to setup and run campaigns while also giving you real time reporting tools.
Hard Way
The hard way is to try and do everything yourself from hosting to running analytical software.
The Not Too Smart Ways
To embed the video into the email itself or as an attachment to the email is not very smart because it causes the recipient to have to download the video which they may not want to do or may even get upset over. Plus many ISP's block these types of email messages so the person may not even receive it. Another way that should be avoided is to use a free video hosting site and placing a link from your email where the video is hosted. This is not very smart because it looks tacky and is not professional at all. If you are a true real estate professional and want to convey that to your clients, you will stay away from this method.

Let’s face it, all real estate agents and brokers want more client referrals or leads. One of the best ways to get a referral is word of mouth marketing from a happy client. By sending regular video emails with valuable market information to your client email list, next time someone they know asks them about real estate or if they know of any good agents there is a good chance they will forward that video email on to that person. If you have real time tracking you would know when someone watches your video or forwarded it on to someone, so you could give them a call! If you are searching for some superior real estate marketing tools, let's face it - this is a great one to have in the tool belt. The possibilities are endless!

Running a video email marketing campaign for homes you are trying to sell can be a remarkable tool. In addition, if you have a monthly newsletter you send out to your email list of past and potential clients, you could create a video discussing the current market trends in your area to really personalize your message and get some face time!


Why should email with video be added to a real estate agent's marketing tool belt?

There are several reasons, but one of the most exciting reasons for real estate agents to use video email is that it can actually go viral!

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